What is Ecosia?
Some years ago I stumbled across Ecosia, the Berlin-based social enterprise eco search engine that uses their profits to plant trees.
Ecosia is like any other search engine, with one major difference: they use their profits to plant trees. They plant trees where they’re needed most, which benefits people, the environment and local economies.
I have currently done 2054 searches using Ecosia, which is almost equivalent to planting 46 trees.
Besides that, Ecosia do not sell any of your personal information, as it is privacy friendly, so no worries about search tracking.
Let's also talk about some issues people may have with Ecosia.
Legit or Scam?
There are several problems that come to view that Ecosia might do to confuse users, like:
Not even planting trees they claim to
Reselling user data without your consent
Offering misleading search results for their advertisement gain
Unlawfully controlling your activity with their browser extension
I think the real problem here is that they may not seed the forests which they seem to be.
In 2019, Ecosia asserts it has cultivated more than 50 million trees. Yet is it actually true?
Many claim that Ecosia may target place ads … that’s the goal, we’re trying to pay for trees here!
Numerous fraudulent websites report Ecosia as a virus, browser-hijacker, spyware, or malware, which I find crazy! Calm down, this is a fake rumor.
"These dodgy websites tell the same lie about a large number of companies, not just Ecosia. Their aim is to sell (often harmful) anti-malware software to unsuspecting users." - says Ecosia
How does Ecosia produce income?
Ecosia earns money via web search ads in the very same way that Google makes money. I say search engine because Google makes money foot-over-fist outside its core browser product in a ton of other ways.
So this guarantees if you search for local hotel on Ecosia and click on one of the advertised services, then 80% of the amount the service pays for that ad will go to planting trees, which is great!
Ecosia might plant all the trees the world needs on its own, and even seek to benefit other humanitarian causes.
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